Marketing Senior Lifestyles, Digitally
Matura Marketing provides digital solutions that speak directly to the unique needs, expectations and aspirations of senior audiences and their influencers. We use search engine marketing and digital media to boost rank, drive inquiries, engage and nurture prospects along the online customer journey. Most importantly, we use methods that result in more digital leads for your sales and marketing teams.
OUR SERVICES
Sometimes, Less Really Is More
You can’t be an expert at everything. It’s one of many reasons why we specialize in senior living digital marketing solutions. It allows us to do one thing really well – getting and converting more leads.
Plus, it’s the most effective strategy in your marketing mix.
Paid Search
Maximize your spend by reaching prospects at the precise time they are shopping for senior living.
SEO
Get your community on page one search results using search engine optimization methods and techniques.
Website
Create a better user experience from discovery to decision time and beyond to capture more prospects.
Content
Become a trusted resource and advisor at every touchpoint along the customer journey.
Automation
Reduce the time between inquiry and move-in by automating the buyer's journey.
Advertising
Leverage personal identity data and sophisticated targeting across all platforms and media.
Future Proofing The Senior Living Space
Matura Marketing focuses on building an inbound digital marketing program that aligns with your business goals. We then apply tried-and-true optimization methodologies to enhance performance. “Future proof” it using open-sourced solutions so you are never locked into proprietary platforms. And provide analytics straight from the source for full transparency.
For performance measurement, we’ll configure your martech using tools and applications that automate marketing processes and enable real-time dashboard reporting.
